Marketing Manager — AM Software

PLYMOUTH, MI, USA
MARKETING & COMMUNICATION
HYBRID
FULL-TIME
ENGLISH CV

Are you a strategic marketer with a passion for innovation? Do you thrive in a dynamic, tech-driven environment where you can shape market growth? Join us as a Marketing Manager and take the lead in driving success for our AM software solutions!

Job description

As a Marketing Manager, you will be responsible for expanding and strengthening the market position of our additive manufacturing (AM) software product line, including the renowned Magics suite and CO-AM platform. Your primary focus will be on manufacturing service providers leveraging 3D printing for production, as well as OEMs integrating AM into their operations. You will collaborate closely with our direct sales teams to drive customer acquisition and growth while supporting our indirect sales network of OEMs, distributors, and resellers. Additionally, you will work in tandem with the segment marketing team at HQ, tailoring global product marketing campaigns to best fit your regional market.

What you will do

  • Develop and execute the annual regional marketing plan, including digital lead generation campaigns, webinars, PR, training sessions, and local events
  • Manage the regional marketing budget and ensure optimal resource allocation
  • Adapt strategic marketing initiatives into targeted regional campaigns
  • Track, analyze, and optimize marketing activities to ensure objectives are met, and continuously improve effectiveness

Your profile

  • Bachelor's degree in marketing, business, economics, or a related field (or equivalent experience)
  • Minimum of 5 years of experience in brand and/or marketing management, preferably in an international B2B technology environment
  • Proven ability to translate market insights into compelling, multi-channel marketing campaigns
  • Strong stakeholder management skills and experience working in a matrix organization
  • Hands-on, proactive mindset with a structured and strategic approach
  • Fluent in English; additional regional languages are a plus
  • Excellent interpersonal, commercial, and presentation skills
  • A blend of strategic vision and operational execution capabilities
  • Experience in digital marketing channels is a plus

What we offer

Location and type of contract

  • Plymouth, USA
  • ​Marketing and communication
  • Full-time
  • Hybrid
  • ​​Associate​ level
  • CV in English

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Working at Materialise

Materialise is a dynamic, international high-tech company, founded in 1990 and headquartered in Belgium, with over 2,300 employees worldwide. Materialise’s mission is to innovate for a better and healthier world through its software and hardware infrastructure and in-depth knowledge of additive manufacturing (also known as 3D printing). Our customers are in diverse industries, such as automotive, aerospace, medical, research, and academia.

As a growing company, Materialise is always looking for enthusiastic professionals who want to work in an environment full of revolutionary technology and surrounded by people passionate about their work.

Work culture